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You Can Teach a Principal New Tricks: Social Media Success with Scott Gordon
From Mastering Social Media for Schools · Hosted by Andrea Gribble
Episode summary
In this episode of Mastering Social Media for Schools: Scott Gordon, a 25-year veteran in education, shares how diving into social media transformed his role—and reignited his passion for leadership. Learn how Scott, with zero prior social media experience, became a consistent and confident storyteller for his school. Discover the impact of splitting athletic and school pages—and how it spotlighted more than just sports.
Guests
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Original publisher description
Scott Gordon, a 25-year veteran in education, shares how diving into social media transformed his role—and reignited his passion for leadership. Learn how Scott, with zero prior social media experience, became a consistent and confident storyteller for his school. Discover the impact of splitting athletic and school pages—and how it spotlighted more than just sports. Hear how one small-town principal uses everyday moments, history, and humor to authentically connect with his community. SPECIAL GUEST Scott Gordon Principal Regional School Unit 34, Maine Email: scott.gordon@rsu34.org Website: https://www.rsu34.org/o/oths Facebook: https://www.facebook.com/OTHSCoyotes/ Instagram: https://www.instagram.com/othscoyotes/ USEFUL INFORMATION Order your copy of my book Social Media for Schools: Proven Storytelling Strategies & Ideas to Celebrate Your Students & Staff - While Keeping Your Sanity now!Interested in our membership program? Learn more here: https://socialschool4edu.com/ MORE RESOURCES Free Video Training: Learn the simple secrets behind social media for K12 schools! Sign up for our free e-newsletter - click here www.SocialSchool4EDU.com