When Trolls Attack: Turning a Crisis into an Opportunity with Lauren Snell

Lauren Snell opens up about a full-scale social media attack on Cherry Creek School District - and how she led her team through it with transparency and calm. You'll walk away with a comprehensive crisis checklist, covering everything from assigning team roles to managing media and coordinating with law enforcement. Learn how Lauren tapped into her community to build a network of “truth tellers” ready to help counter misinformation. This monthly class has also helped spread the positive stories they share on social media!Hear the behind-the-scenes on the tools, settings, and mindset that help prevent future trolling and protect staff mental health. SPECIAL GUEST Lauren Snell Public Information Officer and Social Media Manager Cherry Creek School District, Colorado Email: lsnell@cherrycreekschools.org Website: https://www.cherrycreekschools.org/ Facebook: https://www.facebook.com/CCSDK12/ Instagram: https://www.instagram.com/cherrycreekschools USEFUL INFORMATION Order your copy of my book Social Media for Schools: Proven Storytelling Strategies & Ideas to Celebrate Your Students & Staff - While Keeping Your Sanity now!Interested in our membership program? Learn more here: https://socialschool4edu.com/ MORE RESOURCES Free Video Training: Learn the simple secrets behind social media for K12 schools! Sign up for our free e-newsletter - click here www.SocialSchool4EDU.com