On the Rise: How PenSPRA is Elevating School Communication Leaders in PA with Christa Fazio

Growing membership doesn’t happen by accident. Christa explains how PenSPRA built relationships with superintendents, tracked new communications roles, and reached out when districts posted jobs.For one-person school PR shops, connection is everything. You’ll hear how PenSPRA creates a built-in network through mentoring, monthly conversations, and professional development designed specifically for school communication leaders.Christa’s advice for other SPRA chapters is refreshingly practical. From grassroots outreach to a stronger LinkedIn presence, she shares simple strategies that help elevate the role of school communications statewide.Christa shares how PenSPRA’s unique executive director model works - and why contracting with the Chester County Intermediate Unit gives the chapter access to an entire communications team, not just one person. SPECIAL GUEST Christa Fazio PenSPRA Executive Director Division Director of Communications, Marketing, and Engagement Chester County Intermediate Unit, Pennsylvania Email: Christaf@cciu.org Instagram: https://instagram.com/christafazio LinkedIn: https://www.linkedin.com/in/christa-fazio-9694503/ Websites: https://penspra.com/ https://cciu.org USEFUL INFORMATION Helpful blog: Back to School – Checklist for Getting Staff Involved in Social MediaOrder your copy of my book Social Media for Schools: Proven Storytelling Strategies & Ideas to Celebrate Your Students & Staff - While Keeping Your Sanity now!Interested in our membership program? Learn more here: https://socialschool4edu.com/ MORE RESOURCES Free Video Training: Learn the simple secrets behind social media for K12 schools! Sign up for our free e-newsletter - click here www.SocialSchool4EDU.com