E240
How Adding the Role of Communications Specialist Instantly Transformed a District with Travis Judell
From Mastering Social Media for Schools · Hosted by Andrea Gribble
Episode summary
In this episode of Mastering Social Media for Schools: Strategic Investment in Communications: In 2021, the School District of Holmen created a new Communications Specialist position. Travis Judell, with his background in media, has revolutionized the district's communication and engagement efforts, serving approximately 3,000 students. Mastering Multi-Platform Content Strategy: Discover Travis's approach to content development for Facebook and Instagram.
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Original publisher description
Strategic Investment in Communications: In 2021, the School District of Holmen created a new Communications Specialist position. Travis Judell, with his background in media, has revolutionized the district's communication and engagement efforts, serving approximately 3,000 students. Mastering Multi-Platform Content Strategy: Discover Travis's approach to content development for Facebook and Instagram. He shares his professional toolkit, emphasizing the critical importance of timely content delivery—sometimes posting event coverage within minutes! Learn his secrets for maintaining high-quality, engaging content across platforms.Relationship-Driven Storytelling: Explore how building strong relationships within the school community leads to discovering compelling stories. Travis reveals how his high-quality content created a positive feedback loop: as students saw their peers featured in professional-grade photos and videos, they actively sought to be part of the storytelling, further enriching the content.Creating Ripple Effects Through Compelling Content: From viral annual back-to-school videos to heartwarming classroom field trip coverage, Travis shares his favorite stories that have resonated beyond the school community. SPECIAL GUEST Travis Judell Communications Specialist School District of Holmen, Wisconsin Email: judtra@holmen.k12.wi.us LinkedIn: Travis Judell Website: https://www.holmen.k12.wi.us Facebook: https://www.facebook.com/holmenschools Instagram: https://www.instagram.com/holmenschooldistrict USEFUL INFORMATION Great stories:Father vs Son Wrestling Duel Holmen Devils Lake April 2024Holmen Devils Lake April 2023Devils Lake 2022 VideoBus Driver StoryOrder your copy of my book Social Media for Schools: Proven Storytelling Strategies & Ideas to Celebrate Your Students & Staff - While Keeping Your Sanity now!Interested in our membership program? Learn more here: https://socialschool4edu.com/ MORE RESOURCES Free Video Training: Learn the simple secrets behind social media for K12 schools! Sign up for our free e-newsletter - click here www.SocialSchool4EDU.com