Empowering Every Voice: Authentic Storytelling in Schools with Coty Kuschinsky

Coty Kuschinsky shares how empowering every staff member to be a storyteller has created major pride, connection, and culture at Saginaw ISD. “Collective authorship” isn’t just a fancy term - Coty breaks down exactly how it works and how you can make it happen, even if you're a one-person shop. Forget perfect photos and polished captions - real, raw moments are what truly resonate. Coty explains why authenticity wins every time. You’ll love Coty’s staff recognition strategy, which uses storytelling to shine a light on everyday heroes, and Gallup data proves it’s working! SPECIAL GUEST Coty Kuschinsky Chief of Staff & Communications Director Saginaw Intermediate School District (ISD), Michigan Email: ckuschinsky@sisd.cc LinkedIn: https://www.linkedin.com/in/cotykuschinsky/ Website: https://www.sisd.cc Facebook: https://www.facebook.com/saginawisd Instagram: https://www.instagram.com/saginawisd/ X: https://x.com/SaginawISD USEFUL INFORMATION Blog: Accessibility and the New Standards: What School Social Media Managers Need to KnowOrder your copy of my book Social Media for Schools: Proven Storytelling Strategies & Ideas to Celebrate Your Students & Staff - While Keeping Your Sanity now!Interested in our membership program? Learn more here: https://socialschool4edu.com/ MORE RESOURCES Free Video Training: Learn the simple secrets behind social media for K12 schools! Sign up for our free e-newsletter - click here www.SocialSchool4EDU.com