E77
A Conversation with a School PR Veteran - Ian Halperin
From Mastering Social Media for Schools · Hosted by Andrea Gribble
Episode summary
In this episode of Mastering Social Media for Schools: With more than 24 years of experience, Ian Halperin has seen the world of school communications evolve. Join us for a fun chat about providing the tools and information that your community needs to have at its fingertips. IN THIS EPISODE, IAN DISCUSSES: His School PR journey that has now lasted 24 yearsHow short videos of the Superintendent can help build trust in your communityThe app that has been so successful in getting information to their familiesWhy the Wylie…
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Original publisher description
With more than 24 years of experience, Ian Halperin has seen the world of school communications evolve. Join us for a fun chat about providing the tools and information that your community needs to have at its fingertips. IN THIS EPISODE, IAN DISCUSSES: His School PR journey that has now lasted 24 yearsHow short videos of the Superintendent can help build trust in your communityThe app that has been so successful in getting information to their familiesWhy the Wylie rebranding process has been so successful SPECIAL GUEST Ian Halperin Executive Director of Community Relations and Marketing Wylie ISD, Texas Email: ian.halperin@wylieisd.net Follow Ian on Twitter: @nikonboy1 School Website: https://www.wylieisd.net/ Facebook: https://www.facebook.com/wylieisd Twitter: https://twitter.com/wylieisd YouTube: https://www.youtube.com/user/TheWylieISD USEFUL INFORMATION Ian mentioned their branding guide. Find it here: https://www.wylieisd.net/brandingA few examples of video updates from the Superintendent:https://www.facebook.com/149454761763622/videos/4118935194869614https://www.facebook.com/149454761763622/videos/940193703107613 MORE RESOURCES Free Video Training: Learn the simple secrets behind social media for K12 schools! Sign up for our free e-newsletter - click here www.SocialSchool4EDU.com