E5
When Your K12 Prospect Goes Dark
From K12 EdTech Connection · Hosted by Peter Polygalov & John Faig
2026-03-06·1018
Episode summary
In this episode of K12 EdTech Connection: You had a great demo. They said they'd follow up. Then...
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Original publisher description
You had a great demo. They said they'd follow up. Then... nothing. We open with two ghost stories. John's: a CEO who demoed three times over 18 months and never sent a quote. Peter's: an executive who over-communicated so aggressively that he drove an internal champion to ghosting and lost a six-figure renewal. Then we dig into the real reasons…