E2
Make Your Website an Inbound Lead Generation Machine (Part 1)
From K12 EdTech Connection · Hosted by Peter Polygalov & John Faig
2026-02-16·1033
Episode summary
In this episode of K12 EdTech Connection: Episode 3, Part 1: Make Your Website an Inbound Lead Generation Machine Most EdTech websites are expensive digital brochures. They look great, list features, and generate zero qualified leads.
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Original publisher description
Episode 3, Part 1: Make Your Website an Inbound Lead Generation Machine Most EdTech websites are expensive digital brochures. They look great, list features, and generate zero qualified leads. In Part 1, we dig into why: the "curse of knowledge" that makes vendors speak jargon instead of solving problems, and the vanity metrics trap that confuses…